Consumer Research

Digital Payments Adoption Study, March 2019

Background: While person-to-person (P2P) payments are popular among all generations, study results found that Generation X and Boomers are driving broader adoption of P2P. A survey of more than 1,500 U.S consumers found that 50% of first time P2P users are aged 45 and older, with growing confidence and trust in digital payments being a strong driver of trial and usage.
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Holiday Survey, November 2018

Background: More than 500 U.S. online consumers participated in a digital survey focused on consumer preferences around holiday gifting and money matters. The national survey found that nearly 50% of those surveyed plan to give money this holiday season, while the majority (58%) prefer to receive money as a gift.
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Digital Payments Adoption Study, July 2018

Background: More than 500 U.S. online consumers participated in a digital survey focused on consumer preferences around holiday gifting and money matters. The national survey found that nearly 50% of those surveyed plan to give money this holiday season, while the majority (58%) prefer to receive money as a gift.
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